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SERIOUS BUSINESS
TRACKLIST
A1 Forbidden Love 4:20
Producer - Daddy-O , Third World
A2 It's The Same Old Song 3:54
Producer - Lionel Job
A3 Reggae Ambassador 3:26
Producer - Third World
A4 D.J. Ambassador 3:42
Producer - Third World
A5 Keep Your Head To The Sky 4:25
Producer - Geoffery Chung* , Third World , Tony Prendatt
A6 Take This Song 5:06
Producer - Kenny Gamble* , Third World
B1 Love Will Always Be There 4:02
Producer - Third World
B2 Serious Buisness 4:06
Producer - Daddy-O , Third World
B3 Never Say Never 4:01
Producer - Kenny Gamble* , Third World
B4 We The People 3:34
Producer - Geoffery Chung* , Third World
B5 Theme From Underdog 4:14
Producer - Daddy-O , Third World
B6 Theme From Underdog (Rap Version) 2:14
Producer - Daddy-O , Third World
B7 Take This Song (Reprise) 0:53
Producer - Kenny Gamble* , Third World
Format:Vinyl, LP
Label Mercury
Orig Year 1989
Release Date May 30, 1989
Personnel
Michael Brecker
Randy Brecker - horns
Noel "Scully" Simms - percussion
Steven "Cat" Coore - vocals, tenor, guitar
Third World - vocals, background vocals
Richard Daley - guitar, bass guitar
W. "Rugs" Clarke - vocals, guitar
R. "Richie" Daley - guitar, bass
W. "Willie" Stewart - drums, background vocals
Lanette Stevens - drums, percussion
Also: Daddy-O, Marva Hicks, Sarafina Cast
1989's SERIOUS BUSINESS is a fairly typical late-era Third World album, in that the production has a number of extremely pop touches, including a lot of MIDI synths and sequencers rattling amidst the traditional guitars, bass, and percussion. On the other hand, with this album, the band seems to be pulling back somewhat from the crossover attempts of albums like 1983's ALL THE WAY STRONG.
There's still a pop/R&B cover--this time it's a slowed-down take on the Four Tops' "It's the Same Old Song"--and the arrangements are still closer to UB40's LABOUR OF LOVE than Bob Marley's BURNIN', but the group seems to be reaching back into their rootsier past here. For example, after the stirring "Reggae Ambassadors"--which the band liked so much they named their 20th anniversary anthology after it--there's a funky dub version called "D.J. Ambassador." Good stuff.
Producers include: Third World, Lionel Job, Geoffery Chung, Tony Prendatt, Kenny Gamble.
Engineers include: Geofferey Chung, Carl Beatty, Linford "Fatta" Marshall.
Personnel: Third World (vocals, background vocals); Steven "Cat" Coore (vocals, tenor, guitar); Michael "Ibo" Cooper (vocals, bass voice, keyboards); Bunny Rugs (vocals, guitar); Marva Hicks (vocals, background vocals); Daddy O (rap vocals); Richard Daley (guitar, bass guitar); Michael Brecker, Randy Brecker (horns); Willie Stewart, Lanette Stevens (drums, percussion); Noel "Scully" Simms (percussion).
Audio Mixers: Geoffrey Chung; Carl Beatty.
Recording information: Earthman Studio, Miami, FL; Greene Street Studios, New York, NY; Mixing Lab, Jamaica.
Director: Mbongeni Ngema.
Illustrator: John Clementson.
Photographer: Robert Lewis .
Unknown Contributor Roles: Third World; Thor Baldursson.
Third World: Bunny "Rugs" Clarke, Stephen "Cat" Coore (vocals, guitar); Michael "Ibo" Cooper (vocals, keyboards); Richard "Richie" Daley (guitar, bass); William "Willie" Stewart (drums, percussion).
Additional personnel: Michael and Randy Brecker (horns); Scully Sims (percussion).
REGGAE AMBASSADORS LYRICS
HEY
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
HEY
PLAY ME REGGAE MUSIC IN A ANY CONDITION
DROP IT IN A STYLE, DROP IT IN A FASHION
EVERY WAY I GO, I ROCKS THE REGGAE MAN
LET ME REGGAE MUSIC AND CHAT ON BABYLON
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
THEY COME FROM, IM A TRUE KAMAICAN
THEY CALL ME KINGSTON, IM A JOIN A REGGAE BAND
ME TRAVEL AFRICA AND ME TRAVEL JAPAN
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
HEY
RESPECT
GOD BLESS
IM MR REGGAE AMBASSADOR
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
HEY
SO EVERYWHERE I JUMP, IT S THE SAME QUESTION
HOW CAN I BEAT MUSIC, COME FROM MY LITTLE ISLAND?
WHEN THE MUSIC FADED IF IM IN A STATE OF SHOCK
THE BIG, BIG MUSIC FROM THE LITTLE ROCK
OH OH OH YEAH
HEY
IM MR REGGAE AMBASSADOR
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
YOU TAKE THEM HIGH, YOU TAKE THEM LOW
TOU TAKE THEM ANY PLACE THEY WANNA GO
REGGAE MUSIC, HEY, THEY LOVE IT SO
SEE THEM FROM THE MAN RIGHT DOWN ON THEM TOW
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
HEY
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
HEY
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
HEY
OH OH OH YEAH
IM MR REGGAE AMBASSADOR
HEY
I SAY THEY REALLY LOVE IT SO, MR. REGGAE AMBASSADOR
EVERYWHERE, EVERYWHERE I GO
I PLAY MY MUSIC, HEY, AND THEY ARE RIGHT
EVERYTHING, EVERYTHING¨S ALRIGHT
YEAH, YEAH, YEAH
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